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Strategic View

To remain a leader in the financial services sector through innovation-driven knowledge, skills, and professionalism.

 

Mission Statement

To provide inclusive and reliable financial protection for the population and businesses.

 

Values

 

Leadership

Flawless business reputation built on innovation-driven knowledge, skills, and professionalism.

 

Innovation

  • Optimization of processes and procedures through the use of advanced technologies
  • Continuous research into new markets and future customer needs
  • Minimizing the time from idea to execution

 

Customer Orientation

  • Personalized approach with a strong desire to deliver maximum value
  • Efficiency, simplified procedures, and customer convenience
  • Accurate fulfillment of commitments

 

Teamwork

  • Regular sharing of knowledge and experience at all company levels
  • Collaboration based on solidarity to achieve common goals
  • Relationships built on mutual respect and trust among employees

 

Investment in Human Capital

  • Recognition of employee achievements and encouragement of personal initiative
  • Staff development and an effective motivation system
  • Working conditions that ensure job satisfaction

 

Social Responsibility

  • Business transparency and ethical conduct with clients and competitors
  • Support for the country's cultural heritage, as well as ecological, social, and governance initiatives
  • Promotion and development of insurance culture among the population

 

Adapting to the External Environment

 

A challenging and unstable external environment requires the company to:

Organizational Agility- flexibility of internal structures to adapt to rapidly changing conditions

Effective Risk Management Capabilities-proactive analysis and management of various types of risks (economic, technological, environmental, etc.)

Strengthening Customer Loyalty-improving service quality and offering personalized approaches

Enhancing Technological Capabilities-efficient use of digitalization, online services, artificial intelligence, and data analytics

Improving Product Strategies and Management Models in Line with New Realities-taking into account social and economic changes, ESG, and other requirements

Active Participation in Environmental and Social Initiatives- contributing to socially and environmentally oriented projects to strengthen reputation. Preserving cultural heritage and working for a cleaner ecological future

 

 

In order to implement the quality policy of the Company, taking into account the above, the following directions were determined by the management on the basis of the development strategy:

Achieving set financial indicators, taking into account customer requirements and expectations;

Increasing the effectiveness and competitiveness of the Company's activities, taking into account the interests of customers, shareholders and employees;

Consumers' current and prospective demands and expectations, their insurance company's service and  systematic analysis of satisfaction with insurance products, development of new insurance products according to customer requirements;

Continuous development of existing business processes, automation and development of new business processes;

Ensuring the fulfillment and continuous effectiveness of the quality control system based on ISO 9001:2015 international standards and the requirements of local legislation;

“Armistice” In increasing the services provided by the Company and improving the company's activities     continuous training and increasing the competence of the participating personnel;

Building mutually beneficial relationships with partners/suppliers based on cooperation and trust.